Simplr, An Asurion Company 🤖
Art Direction, Brand Identity, UX/UI
Creative Lead @ Simplr, 2020-2023
CMO Daniel Rodriguez
Site developed by Facta Studio
Illustrations by Patryk Wojciechowicz
Simplr is a cutting-edge CX company, using the power of human agents and AI to bring customers the most seamless experience possible. In my 3 year tenure, I lead all of our visual design initiatives, collaborating constantly with marketing, product, and outside teams.
View website here.
After graduating from Northeastern University in 2018 🎓, McKenna cut her teeth at Sametz Blackstone, a small, 40+ year strong studio in 🦞 Boston. She then moved on to the tech space, spending her pandemic years learning the ins and outs of cutting edge technology 💻 and working with some extremely talented folks along the way. In 2023 she landed at Ellen Bruss Design, where she helps lead the design team and owns all web production 🫡 . When she's not in the studio, you can find McKenna hitting new PRs on leg press 🏋️♀️, watching Seinfeld re-runs 📺, and crocheting 🧶 while her cat tries to attack the string 😻.
Services
Art Direction
Brand Identity
Web Design
Packaging Design
Print Design
Product Design
Marketing Design
Photo Editing
Creative Consulting
Select Clients
Harvard Medical School
MassArt
Corum Real Estate Group
Hammond's Candies
MIT
MCA Denver
Boston Symphony Orchestra
Olin College of Engineering
Past Lives
Sametz Blackstone Associates
Designer, 2018-2020
Alyce
Web Designer, 2020
Simplr, An Asurion Company
Creative Lead, 2020-2023
Ellen Bruss Design
Senior Designer + Web Strategist, 2023-Present
Education
Northeastern University
2014-2018
BFA Interaction Design
Minor in Art History
Dribbble Product Design
2023
Certificate of Completion
Contact & Information
This website was designed and built by McKenna Shuster in 2024. It uses Scotch, designed by Neil Summerour from Positype and Roc Grotesk, designed by Nikola Kostić and Zoran Kostić from Kostic Type Foundry.
